Own the Hispanic Audience in New Jersey: Why Transit Shelters Win in Hudson & Essex

November 3, 2025

New Jersey is home to more than 2 million Hispanic and Latino residents—roughly 21.5% of the state—with dense corridors in Hudson and Essex Counties. When brands need daily, eye‑level visibility, transit shelters deliver unmatched frequency where people live, shop, and commute.

What makes transit shelters different?
• Street‑level attention: eye‑line on sidewalks, near crosswalks, at curbside.
• Repetition that sticks: commuters pass the same stops twice daily, stacking impressions into memory and action.
• Hyper‑local precision: choose the corridors that matter—Bergenline Ave, Broad & Market, Tonnelle Ave, Springfield Ave—and speak to neighborhoods in context.
• Efficient CPM: with 30 shelters across Hudson & Essex, our four‑week package delivers 21,399,811 impressions at an estimated $1.53 CPM.

Creative that moves people
• Spanish‑forward headlines + a single CTA (QR code + short URL).
• Big, bold brand marks and product visuals legible from 10–15 feet.
• 7–10 words max; one message, one action.

Plan • Place • Prove
We’ll map your audience, lock smart placements, and measure outcomes via GeoPath impressions, optional foot‑traffic lift, and UTM tracking. Ready to own the corridors?

Book a planning call NOW! — sales@arjamesmedia.com • (848) 999‑2185.

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